As part of their promotion for She-Hulk: Attorney at Law Marvel has created a faux Tinder profile for the show’s lead character Jennifer Walters. She-Hulk is the next project to be released in Phase 4 of the Marvel Cinematic Universe, streaming exclusively on Disney+ beginning August 17. Starring Tatiana Maslany as the title character, the show will also feature the return of several familiar MCU faces like Mark Ruffalo as Hulk, Tim Roth as Abomination, Charlie Cox as Daredevil, and Benedict Wong as Wong alongside an ensemble cast of new characters played by Ginger Gonzaga, Josh Segarra, Renée Elise Goldsberry, Anais Almonte, and The Good Place alum Jameela Jamil.
She-Hulk will take a look at an often ignored corner of the Marvel universe: the lawyers who clean up after superheroes. One such lawyer is Jennifer Walters, who gains her own set of powers from her cousin Bruce Banner. The show will follow her as she attempts to balance her career of defending superpowered individuals in court, her search for a romantic partner, and her eventual rivalry with Jamil’s social media influencer villain Titania. Walters’ romantic travails might not be the primary focus of the series, but they do wind up front and center in the advertisements, particularly a scene where she Hulks out and carries a man around her apartment.
As originally reported by CBR.com, the She-Hulk publicity team clearly had Jennifer Walters’ love life on the mind when crafting their latest promotional material. They have crafted a faux Tinder profile that has been shuffled onto the ap. Although it does say “ad” in the lower right corner of her profile picture, it is a pretty convincing replica of what her profile might look like until one looks at the caption, which is an advertisement for the series that closes with “Find out who she DOES match with in She-Hulk… (seriously – she goes on dates!).” Check out screenshots from the fake profile, shared on Twitter by user jozopath, below:
This is the latest in-universe ad for the series in a particularly creative campaign that has also included bus ads that mimic real-life ads for attorneys. It’s clear that Marvel is using this particular promotional strategy to appeal to people who may be more interested in romantic television series than the action-packed superhero mayhem the franchise is known for. However, the ad does leave fans with the implication that Walters may end up with a love interest that rises above the heap over the course of the 12-episode season.
It’s possible that this could be Bass’ character Todd, who according to his character description has recently taken the plunge into online dating. However, there will likely be plenty of twists and turns before Walters gets to that point, including a potential entanglement with Segarra’s character Pug Pugliese, who is part of her legal team. She-Hulk: Attorney at Law is a Marvel series, after all, so it is likely that nothing is as it initially seems.